Not 100 ideas.
3 moves.
Every day.

Rokstep is a daily business coach for small business owners. Every morning it looks at your business and gives you the three most useful things to do today: one to post, one to sell, and one to grow.

Then $4.95 a month. Coming to iPhone and Android.

How it works

One day with Rokstep

Tell Rokstep about your business once. From then on, every day follows the same simple rhythm.

  1. Morning

    Get your 3 Moves

    Three focused tasks picked for your business, your goals and what's hurting most right now. Don't like one? Tap "Give me another."

  2. During the day

    Do them

    Every Move comes with the why, the steps, and the words or post already drafted. You decide what to use. Nothing goes out without you.

  3. Evening

    Check in

    Tell Rokstep what worked. It remembers, and tomorrow's Moves get sharper. Your weekly scorecard shows which Moves made you money.

POST THIS

Something to put in front of customers today, written for you and ready to share.

For exampleShow the new arrivals shelf in a 15-second video.
SELL THIS

A Money Move that can bring in sales this week, with a goal so you know if it worked.

For exampleMessage 5 regulars who haven't been in for a month.
DO THIS

One step that builds the business for the long haul, taken from the 10 Steps.

For exampleWork out how much you need to sell each month just to break even.
The philosophy behind it

The Red Rocker's 10 Steps

Rokstep follows The Red Rocker's proven 10 Steps to Building Your Brick & Mortar Small Business. Your third Move each day comes from the step you're on, so whether you're just starting or growing what you've built, you always know what to work on next.

Finish a step and Rokstep checks in before moving you on. Every step you complete earns XP and a 10% Local Perk.

  1. Be humble and willing to learnGet honest about where the business stands.
  2. Identify your goalsDefine what success looks like in 3 to 5 years.
  3. Create a clear plan of actionTurn the 90-day goal into weekly steps.
  4. Build a like-minded communitySurround yourself with owners who push you forward.
  5. Learn your numbersKnow your costs, pricing and cash flow without guessing.
  6. Start imperfectlyShip things before they feel ready.
  7. Build consistency over hypeSmall things done every day beat one big splash.
  8. Listen to your customersLet what they say shape what you sell.
  9. Reinvent when neededChange what's no longer working before it costs you.
  10. Give back and pull others upUse what you've built to lift other owners.
An illustrated Main Street at night with the shop and café lit up
It plays like a game

Light up Main Street

Every Move you finish lights up another shop on your street. Growing your business should feel like progress, because it is.

  • Streaks, XP and levelsShow up daily and watch the streak grow. Perfect days earn bonus XP.
  • Real rewards at local shopsEarn Local Perks, 10% off at partner businesses, so your growth helps the shops around you.
  • Two-minute breathersCustomer Catch and Stack the Steps, quick games for a slow afternoon.
Built-in tools

Know where the money stands

Simple checks that answer the questions owners lose sleep over, in a couple of minutes a week.

Weekly Cash Check

Money in, money out, bills due in the next two weeks and what's in the bank. You get one clear answer.

COVEREDTIGHTSHORT
Included

Price Check

See your real profit per sale after costs and card fees, a suggested price for the margin you want, and how many fewer sales you could make and still earn the same.

Included

Budget Tracker

Track spending across inventory, payroll, rent, marketing and supplies so you stay on course, and unlock more Local Perks.

Add-on · $0.99 a month
Pricing

Less than a coffee a month

Try everything free for 7 days. Cancel any time.

Monthly
$4.95/month
Billed every month
  • Your 3 Moves every day
  • The full 10 Steps path
  • Cash Check and Price Check
  • Streaks, rewards and Local Perks
SAVE 16%
Yearly
$49.95/year
About $4.16 a month, versus $59.40 paying monthly
  • Everything in Monthly
  • Almost two months free
  • One payment, then forget about it
Why we built it

From one owner to another

Rokstep is a daily business coach in your pocket, made by a small business owner, for small business owners. It's built on my own philosophies and on years of trial and error: the things I've tried, the lessons I learned the hard way, and what actually worked. Basically, it's me in a box.

Every morning it gives you three things to do today. Not a hundred, just three focused moves that push your business forward.

Rokstep plays like a game. You finish moves, build streaks, and earn real rewards, like discounts at local partner shops, so growing your business also helps the small businesses around you.

From one small business owner to another, Kevin Brown Co-Founder, Rokstep · Founder, The Red Rocker Mall

Small moves.
Stronger businesses.

Start your free trial